Associates at a Glance

Carrie Cardoza Bordona
President

I bought 12 pairs of shoes during a single shopping trip (and kept each pair).

I've met and shook hands with Presidents Carter & George W. Bush while each was in office.

I was undefeated (15-0) in "singles" during my junior year on the high school tennis team.

Virginia Madueño
President, Imagen Public Relations, LLC

I won a talent contest in Jr. High for dancing to the song Funky Town.

I was crowned the Stanislaus County Fiestas Patrias Queen in 1985.

I broke both my legs at the same time exercising.

I witnessed a drug raid in the Sequoia National Forest while flying in a helicopter with the DEA.

I have the honor of being the first Hispanic Female Woman mayor of Riverbank, California.

Jack Doo
Media Relations Specialist

Only person to have driven the Oscar Mayer Wienermobile and the Big Foot Monster Truck.

Have five books in the Library of Congress.

Master of fly fishing "double haul" cast.

Was a roadie for my son's high school garage band.

Company Background

Cardoza Associates, Inc. is a central California marketing communications firm specializing in the development and implementation of marketing plans, public relations campaigns and community outreach programs. The firm has a solid understanding of and unique access to local and regional elected officials, government agency leaders, large private businesses and a broad range of community-based organizations.

Established in 1998 by company president Carrie Cardoza Bordona, a 41-year Stanislaus County resident, Cardoza Associates, Inc. serves a diverse client base primarily stretching from Redding to Bakersfield. Cardoza has a proven, award winning system of supercharging grassroots public relations programs and marketing campaigns and has developed a reputation built on trust and efficiency. Clients continue to be impressed by the fresh and innovative style of the company's work.

Firm Specializations

  • Public Outreach / Public Involvement Campaigns
  • Disadvantaged / Underserved Community Outreach
  • Marketing Communications
    • Campaign development / implementation
  • Media Relations / Training
    • Issues Management & Advocacy
    • Community mobilizing
    • Coalition building and management
    • Stakeholder outreach
  • Crisis Communications

Cardoza Education & Honors

  • B.S. Journalism, Concentration Public Relations, Cal Poly, 1998, Cum Laude.
  • Recognized by the CSUS College of Business as "Young Entrepreneur of 2003."
  • Recognized by the Modesto Bee as one of the region's "20 Community Leaders Under the Age of 40." (January 1, 2006).
  • Featured on the cover of the Modesto Chamber of Commerce's Progress Magazine (August 2007) as an example of one of "Modesto's Next Generation of Future Leaders."

Cardoza Professional & Community Affiliations (current)

  • Member of the Central Valley Chapter of the Public Relations Society of America.
  • Member of the national Public Relations Society of America.
  • Member of Central Valley Public Relations Association (CVPRO).
  • Modesto Rotary Club member.
  • Save Mart Cares board member.
  • Cardoza Foundation board member.

The Cardoza Foundation

Carrie Cardoza Bordona is well-connected throughout Stanislaus County and the surrounding area. The Cardoza Family name is respected and trusted. The family operates several different businesses including The Cardoza Family Foundation established by Carrie's late father, Robert J. Cardoza, which contributes to several non-profit organizations annually.

SBE & UDBE Certifications

Cardoza Associates, Inc. holds a Small Business Enterprise (SBE) certification and maintains a cooperative partnership with IMAGEN Public Relations, a UDBE certified company. Each client's specific project needs determines whether IMAGEN or Cardoza acts as the lead subcontractor with the other serving as an associate to the lead.